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A Beginner’s Guide to Evergreen Content

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Come on now… don’t roll your eyes. Evergreen content isn’t just some empty buzzword marketers throw around. It’s the backbone of a sustainable content strategy. The kind of content that stays relevant, continues to drive traffic, and requires only minor updates over time. Think about it. A guide on “How to Change a Tire” will always be useful, no matter the year (or time of year).

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